The masthead of this ‘Scream’ cover is in red writing, which connotes danger and blood, this is a crucial part of the magazine and the horror genre. The font captures the audience’s attention through the dripping blood, which reveals the magazine focuses on the deeper parts of the horror genre and the body horror. The mounting used for the cover lines supports this. A blood spattered wooden board is used to emphasise the body horror of the films advertised. The main image on the cover is taken from the trailer of the film. The picture uses chiaroscuro to make the image more dramatic and build the apprehension of the reader to then be encouraged to watch/read about the film. It also represents the 2 sides of the character photographed. The magazine includes a banner to draw immediate attention and inform the audience of the content in the magazine. The headline for ‘Evil Dead’ uses the same font that is used for the film and film poster. This is a good way to promote the film and bring recognition to them in more media sources. The text is bold and white to connote power and the purity that the eponymous “evil” has taken. The hand at the beginning suggests that the film is about zombies as well as the title of the film ‘Evil Dead’.
No comments:
Post a Comment